Retail Mastery: Profit with Products
By selling clients the right products, you help them reduce their stress and improve their health. Join Cherie Sohnen-Moe as she shares a multitude of ideas to help you ethically sell retail products and grow them into an integrated revenue stream for your practice. Explore how to choose products that are aligned with your own wellness philosophy, how to display and package merchandise for sale, and how to creatively sell products when you do outcalls. Whether you are a sole practitioner or run a clinic, you’ll gather great ideas to implement right away!
Cherie Sohnen-Moe is an author, business coach and international workshop leader. She has been a successful business owner since 1978. Before shifting her focus to education and coaching, she was in private practice for many years as a massage and holistic health practitioner. She has also served as a faculty member at a massage school, an acupuncture college, and a college of natural health. Cherie is the author of Business Mastery, Present Yourself Powerfully, and The Art of Teaching. She is the co-author of The Ethics of Touch, and has written more than 100 articles that have been published in over 15 national and international magazines.
Lynda Solien-Wolfe, LMT, NCTMB is the President and founder of the Solwolfe Resource Group, Inc., a business development consultancy specializing in the massage, spa and integrated healthcare markets. Lynda has traveled the world for the past decade to spread her message and passion of the benefits of massage therapy. Her travels have taken her to Asia, Europe, Australia Canada, Caribbean and all over the United States. She co-founded Massage Therapy Associates of Brevard (MTAB) in Merritt Island, Florida in 1994 and has expanded to offer a wide variety of massage and spa therapies and retail products. She has received numerous awards in the massage profession.