e-Marketing for Massage Professionals
Join some of the top minds in the area of e-marketing and learn how you can use the web as a powerful tool to build and manage your practice. Forget the hype and get practical advice on creating a website, getting found at the top of Google with SEO, email marketing, social media, Facebook marketing, the increasing importance of online video, and more.
Eric Brown, known by many as the Grand Massage Poobah, has trained thousands of therapists at massage therapy colleges and through conference workshops. This noted massage business expert and founder of BodyworkBiz writes for massage journals internationally and is the author of the number one bestseller 60 Clients in 60 Days. He is a co-founder of World Massage Conference and Massage Therapy Radio. He has pioneered chair massage in Canada and has worked for a multitude of companies including IBM, Dell, Kelloggs, Levi Strauss, Amex, major hospitals, banks, law firms and financial institutions.
Shama Kabani. Web and TV show host. Bestselling author. International speaker. Award winning CEO of The Marketing Zen Group – a global online marketing and PR firm. Shama is the face of today’s digital world, and represents the best her generation has to offer. She has aptly been dubbed the “master millennial of the universe” and “an online marketing shaman” by Fast Company.com. In 2009, Business Week honored Shama as one of the Top 25 under 25 entrepreneurs in North America. In 2010, Shama won the prestigious Technology Titan Emerging Company CEO award. In 2011, Entrepreneur Magazine featured her as one of four Super Sonic Youth, dubbing her a “Zen Master of Marketing.”
Back in 2005, Ryan Hoyme was looking for a way to help his massage students when they missed class. So he created a video of his classes for their review. What he soon realized that more than just his students were watching his videos. So he decided to produce more massage videos for the world to view. The “Massage Nerd” was born and since then his YouTube channel has received more than 160 million views, averaging 60,000+ views a day.
Lara Evans Bracciante is the Director of Information Services for Associated Bodywork & Massage Professionals (ABMP). During her nine-year tenure with the organization, Lara has been responsible for website content, design, architecture, and search engine optimization for ABMP’s online properties, as well as online marketing development and support for ABMP's 80,000+ members.